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The Experience Architect in: Ten Faces of innovation (Tom Kelley)

The “value added” for most any company, tiny or enormous, comes from the Quality of Experience provided. (Tom Peters) Experience Architects – people who focus on creating remarkable customer experiences. They give a sense of just how far multi-sensory designs can take you. And the word “architect” here is used in the broadest sense of … Continue reading

Introduction Learning to Speak Web. A visual approach to web usability (Luke Wroblewski)

Evolution of the Web has 6 stages: 1. The Simple Sharing Era 2. The Image & Table Era 3. The Design Intro Era 4. The Techno-Type Era 5. The Usability Era 6. Speaking Web The Simple Sharing Era:┬áThe World Wide Web was born at the CERN research facility Switzerland. As envisioned by Tim Berners-Lee. The … Continue reading

ELT: Experiential Learning Theory (David Kolb)

Experiential Learning Theory (ELT) provides a holistic model of the learning process and is a multi-linear model of adult development, both of which are consistent with what we know about how we naturally learn, grow, and develop. The theory is called “Experiential Learning” to emphasize the central role that experience plays in the learning process. … Continue reading

Bringing Clarity to the “Fuzzy Front End” (Darrel Rhea) from “Design Research: Methods and Perspectives” (Brenda Laurel)

What’s so Fuzzy? The early stages of product development are routinely described as the “fuzzy front end” of development. This is when businesses go through the process of discovering what to make, deciding whom to make it for, understanding why to make it, and defining the attributes for success. Design Research provides the means to … Continue reading

Research to Fuel the Creative Process (David Canaan) from “Design Research: Methods and Perspectives” (Brenda Laurel)

Creative people share 3 common traits: 1. The ability to make new associations from unrelated elements No one ever “creates” anything; they recognize existing elements. Creating means seeing a relationship between new information and a previous experience and developing a fresh combination. Creativity is available to everyone in an equal dose because everyone has a … Continue reading

The Six Thinking Hats from “Teach Your Child How To Think” (Edward de Bono)

The six thinking hats is a method for doing one sort of thinking at a time. There are six colored hats and each color represents a type of thinking. WHITE HAT: Facts, figures and information. What information do we have? What information is missing? How do we get the information we need? The white hat … Continue reading